Embracing Technology to Skyrocket His Business: Interview with John Watts

We like to hear about the great things our distributors are doing and give Shout Outs on our Facebook page. Not long ago, distributor Eva Sahr shared that a leader of hers, Mr. John Watts, has helped his team find success through utilizing technology—particularly Facebook. This piqued a great amount of interest, and so we hunted John down to talk to him about it.

First off, a little about John Watts, Sr. Like many of our distributors, he is friendly, upbeat, and motivated. He has been an independent Syntek distributor since Nov. 2011, after being introduced to the opportunity by helping his mother learn the ropes of social media for her Syntek business. With his background in computers, John soon realized the leverage that technology and social media could give people in home-based business.

However, he knows that many people are uncomfortable with technology. For those who don’t have a lot of computer knowledge, there is even fear. He said that some people don’t even know how to use the Syntek Global website and access the resources available there. “We live in a world that is so fast-paced, due to the constantly evolving arena of technology,” John said. “It’s intimidating. A lot of people have a real fear of technology.”

Yet technology impacts our day-to-day lives in so many ways and has become integral to our economy. John’s enthusiasm was apparent when he talked about the power technology gives to those who can understand and tap into it. It allows people to reach across the globe in ways that we never could before. He is a firm believer that Facebook has completely changed the way people interact with each other and the way that businesses relate with customers.

Likewise, it has changed the face of network marketing. “You can reach people you never would be able to in real life,” he said. “You can connect with people all over the world. I’m meeting with ambassadors, presidents, ministers, counselors—going places where I physically could not go.”

He shared that especially with social media, he has seen results greater than he could ever get face to face. John uses Facebook groups to connect his team, help and train them, and reach others who might be interested in the business opportunity. “You can present information in one place, and it cuts down on a lot of unnecessary questions and conversations,” he said.

Facebook is user-friendly; people can easily learn how navigate it without the need for extensive computer training. Most importantly, it’s FREE. “Facebook has revolutionized business and how things are done,” John said. “People overlook the impact Facebook has and the value it brings to the consumer, as well as the business owner.” Businesses can spend less time and money than on traditional advertising and see greater results. “There’s a reason you see all these businesses on there,” he said.

John spent months figuring out the best, most efficient, ways to use Facebook to build his business. “I made plenty of mistakes,” he said. “Those mistakes helped me to grow. I learned as I went, so that (my system) has become what it is today.” And those methods have revolutionized the way he and his team run their Syntek Global business.

John encourages all distributors to educate themselves and take advantage of the technology that is available to everyone at the touch of their fingertips.

He welcomes questions and invites anyone who is interested in talking with him to contact him via Facebook (John TheInnovator), Twitter (@FuelInnovator), or Instagram (linked to Facebook).